When Make Justice Normal was founded, we initially wondered: was the name too big? Were we setting ourselves up for failure in a world in which injustice is normal? Could we embrace the emergence of it all?

For values to become group norms, we must embody in souls. For values to become to lasting norms, we must embody in the systems we control. For embodied systems to scale, we must test and transfer them.

MJN sees narrative as the stories and facts told to us and we tell ourselves, including beliefs and ideas formed from words, pictures, sounds, & more. Narratives don’t sit on the surface of content. Instead, they shape how we think, what we think, and what we do — on our own and together.

How we’re structuring our collective to embody our values of loving care, justice, and solidarity in every thing we do.